If you’re a Webmaster whose site receives even a modest amount of traffic, you’ve no doubt dreamed of the untold riches that lie untapped in your traffic stream. The burning question is: “How can I make the most money possible from my Website traffic?” This article will help you answer that question, as we explore several of the most common and profitable methods that are currently being employed to convert page views into dollars:

* Traditional banner advertising
* Pay-per-click (contextual) banner advertising
* Subscription revenue
* Affiliate and CPA programs
* Text links

We’ll finish up with a review of the finer points of online selling.
Traditional Banner Advertising

One of the earliest and most prevalent forms of monetizing site traffic is the ubiquitous online banner. Originally most popular in the 468×60 pixel version, banners are now available in many different sizes and shapes. In fact, the Interactive Advertising Bureau now lists 16 standard ad units in its guidelines. It’s not hard to find a site that uses banners: CNN displays a 728×90 banner at the top of the page, eBay uses a 468×60 banner spot at top of listings pages, and AOL displays banners of various sizes throughout the site.